Our story
Built for resellers, by people who actually get it.
Profit Hawk exists because we couldn't find a bookkeeping tool that understood eBay fees, lot-based COGS, and marketplace reconciliation. So we built it.
Why Profit Hawk exists
QuickBooks doesn't know what a final value fee is.
If you've tried to keep real books as an eBay reseller, you know the frustration. QuickBooks imports your bank deposit — but that deposit is already net of eBay fees, shipping costs, refunds, and tax collected on your behalf. By the time it hits your ledger, it's a single number that means almost nothing.
Spreadsheets work until they don't. You build one, it's great, you add 200 more SKUs and suddenly you're spending three hours a week maintaining formulas instead of sourcing.
We built Profit Hawk to solve one problem completely: give resellers a real picture of what they're actually making. Not a bank balance. Not revenue minus a rough guess at expenses. Actual profit — per order, per lot, per channel, per tax year — with every eBay fee accounted for and every payout reconciled.
It's the tool we needed and couldn't find. Now it exists.
What we believe
Reseller-first, always
We don't serve accountants, enterprises, or construction crews. We serve people who buy low and sell high on eBay, and everything we build starts from their actual workflow — not a generic ledger template.
Reconciliation is the moat
Anyone can import a CSV. What nobody else does well is tell you why your eBay payout doesn't match your order total — which fee leaked, which refund didn't close, exactly how much you're owed. That's the hard problem. We solved it.
Your data, your books
We don't lock you in. Export your data any time, in formats your CPA can actually open. No proprietary nonsense, no hostage-taking at cancellation.
Founding 50
Be part of what comes next.
We're personally onboarding 50 resellers before public launch. Free Pro access for 12 months. Direct line to the team. Your feedback shapes the roadmap — and we'll tell your story if you want us to. No corporate fluff. Just a scrappy tool getting better because real sellers are using it.
Apply to be Founding 50See your real profit. Catch every fee.
Start your 14-day free trial. No credit card. No spreadsheets.
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